Joanna Smula

• Corporate ID, communication, PR and contacts with media
• Supervising of all marketing projects emphasizing brand positioning, marketing mix planning, ATL & BTL communication.
• Determining a brand vision, positioning of the brand with the public and recommending strategic marketing issues for the brand, developing effective relationships with key journalists in national and all appropriate media

• PR and Sales, contacts with key clients, new business development, marketing mix in communication

• Direct Marketing – management of big events and medical congresses all over the World, planning of budgets, negotiation of contracts, managing of people, etc.
• Extensive experience in communicating and decision making with senior executives in a variety of industries worldwide